Beyoncé is serving up all of her “Rennaissance” energy in her newest Tiffany & Co. campaign while rocking a lewk from Black fashion designer LaQuan Smith.
After making waves with husband Jay-Z last year, the “Break My Soul” singer is enjoying high-fashion slay in “pinnacle expressions” from the iconic jewelry brand’s various collections, including Tiffany T and Tiffany HardWear.
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But, of course, we are here for the extra AF fashion fits, including a custom mashup of a striking cut-out bodysuit and scooped floor-grazing skirt from Smith’s F/W ’22 collection.
The new campaign dropped on social media Friday with a series of short Studio 54-esque visuals backed by her single “Summer Renaissance,” with a full music video directed by Mark Romanek set to drop next month.
If you’ve been following the Carters’ billion-dollar paper trail, LVMH acquired Tiffany & Co. last year, as well as purchased 50% of Jay-Z’s Ace Of Spades brand (and is the force behind Rihanna’s various Fenty collections). So, yeah, money.
Featured jewelry in the campaign retail from $5K to $500K, with some limited-edition pieces you can find in-store along with a few exclusives.
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Get into one of the first visuals below, with hair by Neal Farinah and Nakia Rachon, and makeup by Francesa Tolot. Styled by Marni Senofonte and Patti Wilson, Bey also rocks custom looks by Graham Cruz and Michael Challita.
Stephenetta Harmon is a Black beauty editor, curator, and digital media and communications expert who builds platforms to celebrate the power, impact, and business of Black beauty. Prior to founding Sadiaa Black Beauty Guide, she served as editor-in-chief for the MN Spokesman-Recorder and digital media director for Hype Hair. Find her at stephenetta.com.