E! News correspondent Nina Parker is making history with her new clothing line set to drop in Macy’s next month. Her Nina Parker Collection marks Macy’s first-ever collaboration with a Black-owned, plus-sized clothing line.
The Nightly Pop host took to Instagram to drop the news, posting “I don’t even have the words to express how just unbelievably happy I am. I’m just a girl who had a vision and I’m just so thankful and grateful that @macys believed in it and ME. I want women to feel empowered and seen. And trust this is JUST THE BEGINNING.”
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Parker told E! News in a recent interview that she wants to change how plus-size clothing is viewed and to allow women to find offerings that match their personalities.
“With plus sizes, it’s like they want us to hide. They’re matronly, something my aunties might wear. I’m like, ‘I don’t understand why big has to mean conservative,'” she said. “I want them to feel like they matter, like they are a bad bitch,” she added. “I want them to feel bossy, like they can walk in a room and everybody will take notice.”
The Nina Parker Collection will debut with 17 pieces, including fun prints, dresses, denim, and tops for sizes 16W to 24W and women who have “struggle” bodies.
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“For me, when I’m shopping, I look at women who have bodies similar to mine to know how I’m going to look,” explained Parker. “So, if the person doesn’t have your body type then you might be discouraged. It’s important to me that our fit model had curves, a little FUPA, thick calves—those types of things women struggle with.”
Parker also hopes to expand line with such offerings as swimwear, shape wear, shoes and jewelry. “If you think it’s not available in your size, it will be.”
For fans wondering, while this is Macy’s first-ever collaboration, this isn’t the retailer’s first time carrying a Black-owned plus size collection. Back in 2019, Macy’s lined its shelf space with gospel singer Kierra Sheard’s Eleven60 line (which she had previously launched on her own) as part of its The Workshop at Macy’s vendor development program.
The Nina Parker Collection is designed in partnership with and will be available exclusively at Macy’s — in-store and macys.com. The groundbreaking collaboration’s first collection is set to drop May 14 and will retail from $39-$129.
Stephenetta Harmon is a Black beauty editor, curator, and digital media and communications expert who builds platforms to celebrate the power, impact, and business of Black beauty. Prior to founding Sadiaa Black Beauty Guide, she served as editor-in-chief for the MN Spokesman-Recorder and digital media director for Hype Hair. Find her at stephenetta.com.