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Black-Owned Scalp Care Brand Canviiy Has Expanded Into CVS & Sally Beauty

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Black-Owned Scalp Care Brand Canviiy Has Expanded Into CVS & Sally Beauty

The brand is now available in 2000 retail locations nationwide.

Canviiy ScalpBliss
Photo Credit: Canviiy

Canviiy is making it easier for beauty lovers to get their hands on the brand’s scalp care solutions. Starting in February, Canviiy(pronounced kan-vē) will be available at nearly 2000 retail locations, including 260 more CVS stores, for a total of 930 locations with the nation’s largest healthcare retailer. In addition, Canviiy will line shelves at 940 Sally Beauty stores.

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Canviiy has earned a cult following for its organic ScalpBliss collection, which includes an Itch Calming Serum, Growth Serum, and Foam Treatment. The lineup is scientifically formulated to soothe itchy, sensitive scalps and treat skin conditions like eczema, psoriasis, and dermatitis. It is infused with plant-based ingredients such as aloe vera, lavender, witch hazel, manuka honey, jojoba, and peppermint oil.

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“The Canviiy team and I are beyond thrilled to expand our retail footprint and are committed to helping consumers on their path to better scalp health. We’re excited to offer new scalp care innovations at CVS stores and look forward to a long-lasting partnership,” said Canviiy founder Sherrel Sampson.  

Sampson initially launched the brand in 2014, offering it at local farmers’ markets, before getting distribution in J.C. Penny, Target.com, Harmon, Meijer, and local beauty supply stores. The collection is also used by Moffitt Cancers Centers for its patients.

For more information, head on over to canviiy.com.

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Stephenetta Harmon is a Black beauty editor, curator, and digital media and communications expert who builds platforms to celebrate the power, impact, and business of Black beauty. Prior to founding Sadiaa Black Beauty Guide, she served as editor-in-chief for the MN Spokesman-Recorder and digital media director for Hype Hair. Find her at stephenetta.com.

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