Products
This Black-Owned Makeup Brand’s Mission Is To Empower Women Of Color
Prime Beauty Cosmetics is a celebration of beauty.
Over the last few years, Black-owned brands have been shaking up the beauty industry. From Fenty Beauty to Mented Cosmetics, the level of creativity and innovation has been unmatched!
[SEE ALSO: Salon Owner Opens First Black-Owned Cosmetology School In Ann Arbor]
We’re overjoyed that women of color have more options to shop with confidence and we look forward to more brands joining the community. That’s why we’re so excited to see brands like Prime Beauty hit the market.
Created by Shemika Harmitt, Prime Beauty is all about reminding women of color that our needs are a priority. “This indie brand is dedicated to making women of color a priority in the beauty industry,” the brand shares on the site. “We are a fun celebration of our beauty, our cultures and all that we contribute to the world. Our goal is to always celebrate the things that make us beautiful, inside and out, through our products.”
The brand currently offers loose powder highlighters, matte liquid lipsticks
The line also includes a variety of “
Check actress Storm Reied rocking the Glow Coast bronzer below!
Retailing from $5 to $22 each, this affordable line offers something that every makeup maven would love. Head on over to primebeautycosmetics.com for more information.
